Many of the top names in the business have fallen off of the back of problems they have with their products. Sometimes, a product is recalled due to false advertising, and in other cases, the brand has fallen from popularity because it simply wasn’t working.
There are so many quality hair care brands out there that they all face the same problem when it comes to marketing. It’s not that they aren’t doing the right thing – the problem lies in the fact that people don’t know who to trust.
It’s easy to see why women would choose a bottle appeal over an ingredient list. When it comes to hair care, it seems like all of the big brands make some sort of claim about how the product will help you achieve your goal of younger-looking hair. This does lead to people getting disappointed and returning products that don’t live up to the hype.
If you’ve been using a hair styling gel-cream lately, you’ve probably noticed that Loreal Tecni Art Liss & Pump-up the best product on the market. The brand is already off to a slow start this year after a string of recalls and falls from its top positions in the US.
A common ingredient in many hair care products is Phytessence Wakame. While this isn’t used just for treating hair issues, it has been proven to help maintain healthy cell function. The first ingredient in the name, Phytessence Wakame, actually comes from the Japanese sea.
It’s in the seaweed and as such, it can’t be derived from any soybeans. The seaweed has been found to have antioxidants and natural preservatives in its own right, but it also works to protect the cell structure.
So while this ingredient was created to treat hair problems, it can also help to repair hair damage that might occur from overexposure to the sun. If you’re using a hair care cream that is full of antioxidant ingredients like Phytessence Wakame, it should help reduce lines and wrinkles around the eyes and in the forehead.
Another ingredient that is common in many brands of hair styling gel-cream is avocado oil. The ingredient helps moisturize the hair so that it doesn’t dry out as easily, while also helping to keep the hair more supple.
However, some people are turning away from it because it’s a popular ingredient in so many products. Avocado oil is high in lauric acid, which helps to inhibit the growth of unwanted bacteria.
Unfortunately, major cosmetic companies have proven that this means that they only use good ingredients for their other products. They haven’t made it clear how their other hair care products including Loreal Liss And Pump will benefit from this ingredient, but most people still won’t give it a second look.
One ingredient that isn’t talked about very often, but should be, is Shea butter. It’s been shown to improve elasticity in the hair, reduce fine lines and wrinkles, and make the hair appear healthier and smoother.
While many people prefer to stick with products that list the product’s ingredients in plain view, sometimes you can get lost in the small print when it comes to a particular brand. If you can read the ingredient list of a product, then you should always check to see if there are any additional ingredients.